Well, there are cafe’ pop-ups and then there’s the So Matcha X Jimmy Choo collab!
If you’re in KSA and craving a blend of couture and healthy caffeine, the So Matcha Jimmy Choo collaboration in Riyadh is your must-visit destination this May.
In this limited-edition moment of pure aesthetic joy, So Matcha Saudi Arabia brings high fashion to the highlands of green tea, blending Tokyo tea culture with London catwalk energy, all set against the cool backdrop of Al Nada’s favorite minimalist café.
A Blend of Fashion and Flavor

So Matcha, founded by Yara AlNamlah in 2021, has quickly become a haven for matcha enthusiasts in Saudi Arabia. Known for its minimalist aesthetic and dedication to the green tea superfood, the café provides a serene backdrop for this exclusive collaboration.
Jimmy Choo, the iconic luxury brand, brings its signature glamour to the space, adorning it with subtle branding details from logos on windows and mirrors to chicly designed takeaway cups.
Sip on Limited-Edition Creations
The So Matcha Jimmy Choo collaboration in Riyadh features a curated menu of limited-edition drinks that are as delightful to the palate as they are to the eye:
- Jimmy Choo Ruby: A layered masterpiece with a raspberry base, matcha center, and a vanilla-raspberry foam top.
- Jomo: A calming hot matcha infused with lavender.
- Peachy: A refreshing blend of lime juice and matcha.
- So Rosy: Delicately flavored with rose petals.
- Matcha Affogato: A cool, creamy twist on a dessert classic.
These drinks not only offer unique flavor profiles but also embody the essence of the collaboration where luxury meets lifestyle.
It’s More Than Matcha!

Visitors to the So Matcha Jimmy Choo collaboration in Riyadh can also enjoy exclusive goodie bags featuring curated items, adding a touch of shopping indulgence to the café experience. The visually stunning setup, complete with Jimmy Choo branding and Instagram-worthy décor, makes it a hotspot for both fashion aficionados and foodies alike.
Visitors can also pick up goodie bags featuring curated items, adding a shopping element to the café visit. The visual design of the space makes it a magnet for photo ops, whether you’re into fashion, food, or both.
The Jimmy Choo brand, which began in London in the 1990s with handcrafted women’s shoes, now enjoys a global presence from Bond Street to Beverly Hills.
This Riyadh collaboration marks a creative intersection of luxury fashion and café culture, all with a signature matcha twist.
Matcha Has Never Looked This Good!
This chic café pop-up is open until May 31st at So Matcha’s Al Nada location. Whether you’re a matcha lover, a fashion enthusiast, or someone looking to indulge in a unique culinary experience, the So Matcha Jimmy Choo collaboration in Riyadh offers a perfect blend of both worlds
In a city where fashion and flavor constantly blur, the So Matcha Jimmy Choo collaboration in Riyadh is the epitome of experiential elegance. It’s where afternoon tea becomes an editorial moment, and sipping a latte feels like flipping through the pages of a glossy magazine. Matcha has never looked (or tasted) this good!
FAQs
What is the So Matcha x Jimmy Choo collaboration all about?
It’s a limited-time luxury café experience combining designer aesthetics with So Matcha’s signature drinks, offering curated matcha-based beverages in Jimmy Choo-themed pack in aging.
How long will the collaboration be available in Riyadh?
Until May 31, 2025—but it’s best to visit early to catch limited-edition items and giveaways.
Are reservations required?
No reservations are needed. The café works on a walk-in basis, though early afternoons are best to avoid queues.
Is the collaboration available in other Saudi cities?
Currently, the So Matcha Jimmy Choo collaboration in Riyadh is exclusive to the An Nada location.
Can I shop Jimmy Choo products at the café?
While there’s no retail space, the café includes fashion-inspired decor and branded merchandise touches, perfect for photos and immersive experiences.
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This article is brought to you by Soul of Saudi — a Saudi travel blog dedicated to uncovering the heart and soul of the Kingdom.